SOFO Lifestyle Ambassador – Mr Fahrin Ahmad

The sharing economy decentralises large scale manufacturing, turning them into more single-minded, personalised production models. Compared to the “centralised and uniform mass production” model during the industrial revolution, the sharing economy decentralises the value network, and focuses on more personalised forms of product development and services. Individuals are not only consumers but also producers, stimulating entrepreneurship, talent and product development.

– SOFO Lifestyle Ambassador – Mr Fahrin Ahmad